As Bike Week gets underway here in the UK, The Daily Telegraph, one of the most popular broadsheet newspapers, is promoting cycling.
Whilst I'm not aligned with the paper's political views, at least they are doing something positive to help get more people cycling. They kicked off their campaign yesterday with a wonderfully positive article about cycling including this paean to cycling from Sir Arthur Conan Doyle:
“When the spirits are low, when the day appears dark, when work becomes monotonous, when hope hardly seems worth having, just mount a bicycle and go out for a spin down the road, without thought on anything but the ride you are taking.”
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